Louis Vuitton has named rapper Pusha T its latest house ambassador, showcasing Pharrell Williams’ knack for merging fashion and pop culture. Pusha T, renowned for his work with Clipse, has long been linked to Williams, who produced several tracks on his latest album, It’s Almost Dry. The relationship dates back to the Clipse’s debut album, Lord Willin’.
Pharrell Williams, the creative director of menswear at Vuitton since last year, continues to bring high-profile figures to the French fashion house. Pusha T, born Terrence LeVarr Thornton, and his brother No Malice were featured in Williams’ first show on the Pont Neuf bridge in Paris last June. This appointment highlights the deep-rooted relationship between the two Virginia Beach natives, cementing Pusha T’s influence in the fashion world.
Pusha T for Louis Vuitton. The Maison and Men’s Creative Director Pharrell Williams are pleased to welcome the artist as the newest House Ambassador, beginning a new chapter of Louis Vuitton’s longstanding commitment to the musical arts.#PushaT #PharrellWilliams #LouisVuitton pic.twitter.com/kPYQF3GLRY
— Louis Vuitton (@LouisVuitton) July 8, 2024
It won’t be long before you hear new Pusha T music again. Speaking with Complex, King Push revealed he has been working on music in Paris.
Journalist Jordan Rose asked Push about the status of his Gangsta Grillz project and more. King Push gave insight into his creative process.
“I will say, there’s been a lot of work happening in Paris here lately, and it ain’t just fashion,” Push said. “People have been seeing the Clipse and seeing myself walking fashion shows and I’ve been in Paris a lot here lately. But it ain’t been all fashion. I will say that much.
“And shout out to DJ Drama. When it comes to the DJ Drama brand and Gangsta Grillz and how he feeds the streets, and what I do lyrically, bringing that together, we can hit any bar set.”
He later gave a timeline regarding solo Push or a return of Clipse: “I would 100% bet that you’re going to get new music from one of those entities that you just named. It’s going to be a win-win situation.”
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